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Anderson Cooper Targets ID Theft in New Year's Resolution

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Anderson Cooper’s 1st show of the year brought a panel of experts to discuss New Year’s resolutions, why we make them and how we can better keep them. Identity theft expert John Sileo closed out the show with 3 Tips for Avoiding Scams in the new year. Click on the video to the left to view the segment. Anderson and John discuss smartphone stupidity, passwords and social networking privacy.
Identity Theft Expert John Sileo Appears on the Anderson Cooper New Year’s Resolution Special.

John Sileo is an award-winning author and speaks internationally on the dark art of deception (identity theft, data privacy, social media manipulation) and it’s polar opposite, the powerful use of trust, to achieve success. He is CEO of The Sileo Group, which advises teams on how to multiply results and increase performance by building a culture of deep trust. His clients include the Department of Defense, Pfizer, the FDIC, and Homeland Security. Sample his keynote or media appearances on Anderson Cooper, 60 Minutes or Fox Business. Contact him on 800.258.8076.

Data Breach Expert Sileo Talks to Fox Business

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Victim of a Cyber Attack? What You Should Tell Customers

By Donna Fuscaldo, Fox Business

It seems like every day consumers are learning of data breeches from companies like Sega, Sony and Google. Major corporations like these tend to have the funds and resources to recover from an attack, but for small businesses, that’s often not the case.

A slow response and lack of communication with customers are among the missteps many small businesses make when facing an attack, both of which can cause irreparable damage to the business.

“When consumers are a victim of ID fraud based on interaction with a small business, 1 in 3 never come back,” said Phil Blank, senior analyst for security and fraud at Javelin Strategy & Research.

While data breaches hitting major banks and corporations tend to dominate headlines, small businesses are increasingly becoming targets. Hackers like to prey on small businesses because computers and mobile phones tend to be used for both work and personal use, and many small businesses don’t have an IT staff monitoring and protecting operations.

According to Javelin, small business fraud totaled $8 billion in 2010. Of that, banks, merchants and other providers absorbed $5.43 billion of the loss while the cost to victims was $2.61 billion.

Although the first line of defense against an attack is to have proper procedures and policies in place, if it does happen, there are steps that need to be taken immediately to mitigate the impact. The experts advise owners’ first step should be to communicate with customers quickly.

“You don’t have a large amount of time between a hack and when you tell a client,” said Blank at Javelin. That doesn’t mean you have to tell clients within a day of it happening, but you shouldn’t wait a couple of months either. Blank said customers should be notified within a week of the hack. “If people know within a week they have the ability to do something about it.”

To ensure the small business is communicating correctly to the customers, John Sileo, founder of ThinkLikeASpy.com and a professional identity theft speaker, said a small business owner should get professional help, whether it’s a privacy lawyer or a company that deals with data breach responses.

Each state has different laws and regulations pertaining to data breaches and a data breach company will be well versed in the rules governing the states. “This is too big for a small business to handle internally,” said Sileo. “They could end up making some legal choices without knowing it that can get them in hot water.”

John Sileo is a data breach expert and data breach keynote speaker on identity theft, social media exposure, data breach and weapons of influence. Bring him in to motivate your employees to care about data security. Contact him directly on 800.258.8076.

Identity Theft Prevention in a Hotel

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I just finished giving an identity theft prevention and data privacy speech for Pfizer and one of the questions I received was how to protect your laptop, passports, client files, etc. when you leave them behind in your hotel room. I’ve blogged on this before, but thought that I would post a quick video reminder on protecting your identity in a hotel room. We are at such a greater risk of identity theft when we are traveling that it is worth taking a second look at your habits.

For more tips of this type, please visit my YouTube Identity Theft Expert Video Channel at www.YouTube.com/JohnSileo. It is relatively new, but my office is working diligently to add content every week. Some people like to read, some like to watch, so I will continue to add blogs of both types. Travel wisely this summer.

John Sileo
Motivational Identity Theft Speaker