Posts tagged "Online Safety"
Why fight parking-lot-road-rage, UFC-sanctioned-psycho-shoppers and 12 a.m.-midnight-start-times on Black Friday when you can shop from the comfort of your laptop or iPad while sipping eggnog on the couch (or more likely, from your office desk)? I’m talking about Cyber Monday, of course – the day that online merchants heavily discount their products and generally give free shipping as well. By shopping online, you get most of the same deals and discounts (some of them better) without the breakneck competition common in stores the day after Thanksgiving.
Online shopping during the holidays is a convenient, green, inexpensive way to celebrate the season with less stress. In fact, it’s such an efficient way to buy gifts that cyber shoppers will spend close to $2 Billion this coming Monday. If you are one of them, take a few steps to add peace-of-mind to your peaceful holidays.
Major data breaches like the recent Epsilon Breach occur frequently, even if you don’t hear about all of them. With all the publicity surrounding this particular breach, people have been asking how to remove themselves from some of those marketing lists that are frequently compromised.
Opting our of marketing databases is one way to lower your risk of becoming a data breach victim.
So, how do I get out of marketing data bases?
Most databases allow you to opt out of having them share and sell your information, you just need to find out how. Many sites make it tricky to get this done, but most sites that are selling or harvesting your information allow you to do so one way or another.
In response to the growing demands for more privacy on the internet, Mozilla implements a Do Not Track option in Firefox 4.
The most recent version of Mozilla Firefox, which was rolled out this February, offers users the option to opt-out of website tracking. Once enabled, the user’s preference to not be tracked is automatically sent to the website. That doesn’t mean that the website has to do anything about it, but there will probably be a bit of a stink about those sites that don’t respect user’s privacy preferences (it would be the equivalent of someone making a sales call to you after you join the Do Not Call list). Unfortunately, most users will never know which websites are participating in the opt-out Do Not Track function.
Check it out for yourself at www.spokeo.com. On most profiles, if Spokeo has your current address, they also have a picture of your home. It is the same as Google Street View, almost. The difference is that on Google Street View or Google Maps, you can’t easily look up someone’s address based on their name and find the corresponding picture of their home.
In other words, Spokeo aggregates your personal data in a more sophisticated way, ultimately giving users the ability to search on your name and peel back layers of your personal information. This has caused a recent web buzz on the subject and is pushing people to go on their site to remove information you don’t want to share with the world. A few months ago I posted a video about removing your information from Spokeo. Here are the steps.