Tag Archive for: “Identity Theft

Why Is Cybersecurity Awareness Training Important?

 

Why is cybersecurity awareness training important? Just as ships rely on lighthouses to steer clear of dangerous rocks, organizations need cybersecurity awareness training to protect their digital assets. By illuminating threats lurking in the dark, awareness training equips employees with the knowledge they need.

As a lighthouse provides illumination for navigation, trainings light the way for employees, executives and boards alike to make informed decisions about cyber defense and identify potential risks. Let’s take a closer look at why cybersecurity awareness training makes all the difference.

7 Sources of Light That Cybersecurity Awareness Training Provides

Cyber Threats Equips employees with the tools to identify, avoid, and stop cyber threats, from malware to ransomware, hackers to fraudsters.
Social Engineering Enables employees to recognize the suspicious, manipulative and malicious behavior of bad actors and respond appropriately.
Sensitive Data Educates employees about the importance of protecting sensitive data and adopting data security best practices as well as the stakes of failing to do so.
Insider Threats Sends a strong message to any potential malicious insiders that the organization is watching, thereby reducing the likelihood and impact of insider threats.
Compliance Ensures employees and executives are aware of their obligations and responsibilities under cybersecurity regulations and standards.
Incident Response Enables employees to respond promptly and appropriately to security incidents to minimize and contain damage.
Human Error Drastically reduces the 60%+ chance that a breach is due to unwitting human error rather than intentionally malicious behavior.

Protection against cyber threats: Cybersecurity awareness training is important because it helps employees understand the various types of cyber threats, such as phishing attacks, malware infections, ransomware, zero-day exploits and social engineering. By educating employees about what may be lurking at sea, they are better equipped to identify and avoid risks, reducing the chances of falling victim to cyber-attacks and identity theft of customer information.

Defense against social engineering attacks: Social engineering attacks involve manipulating individuals to gain unauthorized access to systems or sensitive information. Cybersecurity training raises awareness about standard social engineering techniques, such as pretexting, baiting, or impersonation. This knowledge enables employees to recognize suspicious behavior and respond appropriately, minimizing the chances of falling prey to such attacks.

Protection of sensitive information: Organizations handle a significant amount of sensitive data, including personal, financial, and proprietary information. Cybersecurity awareness training emphasizes the importance of protecting this information and educates employees on best practices such as strong password management, data encryption, secure file sharing, and data classification. Implementing these best practices reduces the risk of data breaches and unauthorized access.

Mitigation of insider threats: Insider threats can be unintentional or malicious, where employees inadvertently or intentionally compromise security. Cybersecurity training helps create a security culture within organizations, promoting responsible behavior and ensuring employees understand their roles and responsibilities in safeguarding sensitive information. It also sends a strong signal that the organization is mindful of insider threats, and is watching closely. By increasing awareness, organizations can reduce the likelihood of insider incidents and their potential impact.

Compliance with regulations and standards: Many industries are subject to specific cybersecurity regulations and standards, such as the General Data Protection Regulation, the Health Insurance Portability and Accountability Act, and the Payment Card Industry Data Security Standard. Cybersecurity awareness training ensures that employees know their obligations and responsibilities under these regulations, reducing the risk of non-compliance and associated penalties.

Incident response and reporting: In a cybersecurity incident, employees who have received cybersecurity training are more likely to respond promptly and appropriately. They will know how to report incidents, whom to contact, and how to limit the damage. This quick response can significantly reduce the impact of a cyber-attack and help in the recovery process.

Minimizing human error: Human error is a primary driver behind a massive number of successful cyber attacks. There is no malicious intent in these cases, just a lack of knowledge and proper training. This is one of the easiest, least expensive types of light an organization can shine on their data security.

Practical skills such as recognizing phishing attempts, creating strong passwords, and identifying malicious websites act as a lighthouse, allowing employees to steer clear of danger and make informed choices. Training programs enable them to protect sensitive information and contribute to a safer online environment.

Best Cybersecurity Awareness Training 

The best cybersecurity awareness training can vary depending on an organization’s needs and goals. However, an effective cybersecurity awareness training program includes the following elements:

  • Comprehensive coverage: Training should cover a wide range of cybersecurity topics, including password security, phishing attacks, social engineering, malware prevention, safe browsing practices, and data protection. That’s why lighthouses are more effective than, say, a flashlight haphazardly duck taped to a pole. Range matters.
  • Engaging content: The training should be exciting and interactive to keep participants interested and motivated. This can include videos, quizzes, real-life scenarios, and gamification elements.
  • Regular updates: Cybersecurity threats and best practices evolve rapidly, so the training program should be up-to-date to reflect the latest trends and vulnerabilities. Training programs must regularly update their content to ensure participants have the latest knowledge and techniques to recognize and counter emerging threats.
  • Customization: The training should be tailored to the specific needs and roles of the participants. Different departments may have varying cybersecurity risks and responsibilities, so the training should address these differences.
  • Ongoing reinforcement: Like the beacon on a lighthouse, cybersecurity awareness is not a one-time event but an ongoing, constantly evolving process. The training program should incorporate regular, bite-sized reminders, newsletters, and follow-up sessions to reinforce key concepts and ensure participants retain the knowledge over time.

To help you navigate the turbulent digital seas, award-winning main-stage speaker John Sileo offers comprehensive cybersecurity awareness training that is engaging, cutting-edge, and customized for your needs and goals. With a humorous live-hacking demonstration and powerful lessons learned from losing his business to cybercrime, he connects with your employees and drives home security awareness training that sticks.

John Sileo is an award-winning cybersecurity keynote speaker who has entertained and informed audiences for two decades. He is proud to have spoken at the Pentagon and Amazon, written four books on cybersecurity, and been inducted into the National Speakers Hall of Fame. He has appeared on 60 Minutes, NBC, ABC, Fox, CNN, Rachael Ray, and Anderson Cooper. John’s work has been quoted and published in The Wall Street Journal, The Washington Post, USA Today, and Kiplinger’s.

Looking for a customized speech to make your next event unforgettable? Call 303.777.3221 or fill out our CONTACT FORM to connect with Sue, our business manager extraordinaire. She’ll work with you to brainstorm ideas and explore how John can tailor his speech to fit your needs perfectly.

Travel Phishing: If It Seems Fishy, It Might Actually Be Phishy

travel-phishing

It is summertime which means that the beach is calling. Unfortunately, so are travel phishing scammers. 

The change in season brings an influx of travel-based scams and unfortunately, our eagerness to book the next vacation is making us more vulnerable to fraud. 

If there is one thing we know about humans, it is that we love bargains. Especially when it is masked as an all-inclusive buffet + wine tasting + ocean-view deal. 

But booking with caution now will save you a lot of stress later. That way, you won’t be mid-margarita when your bank calls to inform you that your identity was stolen and your child’s college fund just bought a lifetime supply of steak and an alarming amount of inflatable pool flamingos. (Or in my ID theft case, an expensive house in Boca Raton.)

In this article we dive into the hottest scams and how to keep cool this season… 

 How Travel Phishing Scams Trick Us

Email Spoofing Scammers are experts at making emails look genuine by mimicking the logos and formatting of real companies. So double check those emails from travel agencies, airlines, and hotel booking websites.
Social Media Lures This includes fake promotions and contests, influencer impersonation, and malicious downloads disguised as links to exclusive deals or apps.
Vendor Compromise Attacks Scammers may attack travel agencies, booking platforms, or tour operators to gain unauthorized access to sensitive customer information.
HR Department Impersonations and Credential-Harvesting Scams Hackers gather personal info through these conversations to later sell this data to the dark web.
Chat GPT AI is making phishing attempts more convincing and therefore harder to detect.
Urgency and Fear Tactics By putting pressure on victims to take immediate action (“limited time only!”) scammers hope to bypass your critical thinking.
Social Engineering By impersonating customer service representatives or travel agents, hackers may be using emotional and psychological manipulation tactics to request money and/or information.

What You Can Do About Travel Cyberattacks

  1. Be skeptical of unsolicited promotions, contests, or giveaways. Trust your instinct. If it seems fishy, it’s likely phishing.
  2. Stay informed about common travel phishing scams.
  3. Double check website URLS. Make sure it is spelled properly, HTTPS encryption, and trust indicators like padlock symbols.
  4. Enable two factor authentication to travel related accounts. This adds an extra layer of security by sending a code to your mobile device.
  5. Verify account authenticity. Check for verification badges and signs of legitimacy on social media accounts. Cross-check by doing independent research.
  6. Be careful where you click. Web-based threats are getting harder to detect. Take a few extra minutes to research the company before clicking on any links.
  7. Be selective about who you share your personal information with. AI chatbots will steal valuable credentials if you are too quick to trust them.
  8. Don’t use free public wifi or charging stations. Why? Because if something is convenient to you, it likely is convenient to hackers as well. So go ahead and pack that extra battery pack and buy the larger data plan.

So next time you might see a bargain and think “this is too good to be true”, it likely is. Sorry. However, there is hope! Cautious booking means carefree vacationing. By remaining vigilant, staying informed, verifying authenticity, and adopting secure practices, you can navigate the travel landscape confidently, ensuring that your vacations remain moments of joy rather than becoming tales of travel phishing woe. 

Safe travels!

John Sileo is an award-winning cybersecurity keynote speaker who has entertained and informed audiences for two decades. He is proud to have spoken at the Pentagon and Amazon, written four books on cybersecurity, and been inducted into the National Speakers Hall of Fame. He has appeared on 60 Minutes, NBC, ABC, Fox, CNN, Rachael Ray, and Anderson Cooper. John’s work has been quoted and published in The Wall Street Journal, The Washington Post, USA Today, and Kiplinger’s. John’s greatest joy is spending time in the mountains with his amazing wife and adventurous daughters. 

Looking for a customized speech to make your next event unforgettable? Call 303.777.3221 or fill out our CONTACT FORM to connect with Sue, our business manager extraordinaire. She’ll work with you to brainstorm ideas and explore how John can tailor his speech to fit your needs perfectly.

How to Protect Your College Student from Identity Theft on Campus

Five tips for better data and device  security habits at college

This fall, roughly 19.9 million college students will attend colleges and universities in the United States, and about 12.5 million of them will be under the age of 25. 

For many young adults, college isn’t just a transition to higher education, it’s a transition to living on their own and taking responsibility for their own finances, digital identity, credit score and banking information — all of which are critically important components of future success and security. 

As I wrote about back in 2010, College-Bound Students Are Vulnerable as Identity Theft Targets. So, parents, as you perform the ritual of shopping for dorm room supplies and stocking up on merch at the college bookstore, you should also be guiding your child through some key processes of establishing credit and safeguarding against identity theft on campus. I say guide because it’s tempting for parents to do the work themselves, but now is the time to step away from the snowplow and let your child learn to shovel their own road. In fact, it’s a good idea to start the process while your child is in high school.

Establish Credit

Educate your kids about starting to establish credit so they have it when they go to rent an apartment or buy a car. One of the simpler ways to do this is to have them apply for and use a student credit card with a small amount of credit. During this process (and any process like it), there are a series of security and privacy decisions that come into play. 

  • A great deal of personal information is collected, analyzed and sold by companies that prey upon naive college students. Make sure that, when applying, your child opts out of all information sharing possible. The minute or two spent changing the default settings (reading and unchecking the marketing and privacy boxes) will save the proliferation of their data down the road. 
  • Teach them to create a long and strong password (preferably with a password manager) that is unique on every website. 
  • Register for automatic account alerts when a sizeable amount of money is transferred, deposited or due so they have a daily view of their balances and activity. 
  • Have them turn on two-factor authentication to eliminate a majority of account takeover by cyber criminals. 
  • Teach them to monitor and reconcile their accounts monthly. 

Freeze Credit

Once your student has opened a credit card account, they should freeze their credit with the three primary credit bureaus: Equifax, Experian and TransUnion. This simple and free step is one of the greatest ways to protect their data and their future buying and credit power. 

Be Street Smart

Aside from protecting their cyber identity, students need to take precautions to protect their physical identity and important documents. 

  • Have sensitive physical documents (bank, legal, personal, FAFSA, applications, etc.) sent to a permanent address (e.g., parents’ home).
  • Leave your Social Security card, passport and other documents in a permanent, off-campus location (e.g., parents’ home in a fireproof and waterproof box or a bank safe deposit box).
  • Shred any important financial documents that come in the mail and never leave sensitive mail lying out.
  • Always lock your dorm room door and don’t leave devices unlocked or unattended in a gym locker, the library or a classroom.
  • Check for unusual devices added to ATMs that might be skimming card info.
  • Always cover the keypad with your hand when entering your PIN, whether at an ATM or a retail store.

Secure Devices

Make sure your student has long and strong passwords on their phones, tablets and laptops and that they don’t share them unless absolutely necessary. There are more than 100 privacy and security settings on the average phone; students need to take the time to customize them and lock down their data. 

Watch this video on How to Bulletproof Against a Stolen Smartphone

Here’s a detailed list of how to secure devices at college.

  • Don’t leave your laptop in an unattended car or in a public place (library, dining room, classroom).
  • Register your laptop with campus security if possible.
  • Install laptop tracking software (e.g., Find My iPhone, Lojak) and enable Find My iPhone on the device.
  • Spend time locking down the privacy and security settings on your smartphone — you won’t believe what you’re giving away for free and how damaging it can be.
  • Don’t store personal information (SSN, passwords, etc.) in unencrypted files or insecurely in the cloud.
  • Securely back up your files on a remote hard drive or a trusted cloud provider (iDrive, iCloud, Carbonite) in case your data is lost or frozen by ransomware.
  • Lock your phone screen with at least a 6-digit passcode — the longer, the safer.
  • Be mindful of malware and ransomware “updates” from untrusted sources.
  • Be suspicious of communal workstations in dorms, libraries, etc. Never log in to websites with usernames and passwords unless you’re certain the computer is secure and won’t save your information.
  • Turn on automatic computer operating systems, software and mobile app updates.
  • Encrypt your laptop (Apple: FileVault, Windows: BitLocker) and smartphone (by using a strong password).
  • Don’t take or store sensitive or embarrassing photos on your devices, as they are commonly exposed by hackers, friends or former girlfriends and boyfriends.
  • Invest in strong security software with anti-virus, spyware and ransomware protection, even if you own an Apple.
  • Don’t discard or sell old devices without professionally wiping them of all data and removing or erasing all SIM cards.
  • Don’t insert strange storage devices (i.e., USB drives) and only insert such devices from friends or administration after scanning them for viruses.

Be Social Media Smart

According to Pew Research, in 2018, 90% of adults between 18 and 24 used the YouTube app, 76% used Facebook and 75% used Instagram. Our kids are spending a lot of time on social media, and all those platforms are collecting data — and selling it to advertisers. Unfortunately, cyber criminals are also accessing that data and using it to commit crimes or simply selling it on the dark web.

The default setting on social media platforms is to share everything, so students should start by un-defaulting their privacy settings. This one action will put them in the top 1% of savvy social media users. This blog post from last year explains the 6 Ways Your Facebook Privacy Is Compromised. Beyond that, teach your child to be careful about who they friend and what they share on social media. 

You can find more tips on how you and your student can lock down social media accounts, as well as how to protect student data and devices on campus, in The Data Privacy & Security Checklist for College Students  (PDF).

As you send your child off to college this fall, arm them with the knowledge and power to keep their identity safe — in both the real world and online. Most importantly, let them know that it’s okay to ask for help from you, the university or a trusted advisor.


About Cybersecurity Keynote Speaker John Sileo

John Sileo is an award-winning author and keynote speaker on cybersecurity, identity theft and tech/life balance. He energizes conferences, corporate trainings and main-stage events by making security fun and engaging. His clients include the Pentagon, Schwab and organizations of all sizes. John got started in cybersecurity when he lost everything, including his $2 million business, to cybercrime. Since then, he has shared his experiences on 60 Minutes, Anderson Cooper, and even while cooking meatballs with Rachel Ray. Contact John directly to see how he can customize his presentations to your audience.

5 Steps to Stop Lost Wallet Identity Theft

How to Protect Your Lost Wallet or Purse against Identity Theft

In a panic that your lost wallet or stolen purse might lead to identity theft?  Take a deep breath and then take the First 5 Steps to Stop ID theft. First, you need to understand that a lost wallet or purse is one of the most concentrated sources of identifying documents. For now, assume that your lost or stolen wallet or purse will be used to exploit your identity. Sometimes, even when your missing item shows up unexpectedly, the damage has already been done by a clever thief who is simply returning your valuables so that you don’t suspect further theft and shut down your accounts. Don’t take any changes. Instead, take these first five steps (adapted from my Identity Theft Recovery Guide):

1. Inventory Your Lost Wallet or Stolen Purse from Memory

Want us to walk you through the entire recovery process with quick videos, easy forms and expert advice as you go? Click on the Recovery Guide and get started before your wealth evaporates.

The first step is to identify exactly what was in your purse or wallet.  If you haven’t photocopied everything, start making a list and add to it over the next few days as you remember more.  Here are some of the highest risk items:

Checks/checkbook*, Cell phone or smartphone, Keys, garage openers, Credit cards, debit cards, ATM cards, Drivers license, Student ID cards, Military ID cards, Medical ID cards, Auto insurance, Social Security card*, Loyalty cards, Bills to pay, Passport*, Library cards, Birth Certificates, Receipts, Passwords, PINs*, Child/Parent InfoWork ID…

* You should NEVER carry these items with you unless absolutely necessary for a certain occasion.

2. Make Immediate Calls & Log Conversations

The next step is to make calls regarding missing items and keep a log of all correspondence. The sooner you properly shut down these accounts, the less you will lose. (See Video or Identity Theft Recovery Guide)

3. Protect the Sensitive Data on Your Mobile Devices 

If you have taken any preventive steps to protect your mobile device, such as remote tracking and wiping, don’t hesitate to remotely erase your mobile device. It is a digital treasure trove of personal identifying information. If you haven’t already implemented remote tracking and wiping on your cellphone, do so now. (Step 4)

4. Change Passwords on Affected Online Accounts

If you carried any information regarding your online accounts in your lost wallet or bag (especially on a smartphone or tablet that was stolen too), immediately change passwords on all relevant online accounts. A single mobile phone can have multiple logins for banks, investment brokers and numerous financial institutions. I highly recommend utilizing a password protection software to encrypt and protect your numerous passwords.(Step 5)

5. File a Police Report

In order to draw a line in the sand (any crimes committed in your name or money taken out of your accounts that happens after the police report are easier to defend, should it be required.) As discussed in the Guide, filing a police report can be difficult, so attempt to submit it online before trying in person. (Step 8)

In total, there are 31 unique steps for you to consider during the recovery process, including filing victim and police reports, locking criminals out of your credit, taxes and medical benefits, as well as defending your online accounts, children’s identity and safeguarding your financial investments.

John Sileo is the award-winning author of four books on identity theft, including The Identity Theft Recovery Guide. John delivers keynote speeches to conferences and companies that don’t want to end up as the next data breach headline. His clients included the Department of Defense, Pfizer, Visa and Homeland Security. Watch John keynotingon Rachael Rayor through the eyes of his clients.

 

Stop Check Fraud with Security Checks

How to Stop Check Fraud and Check Washing

Check washing, a highly common form of check fraud, is the practice of removing legitimate check information, especially the “Pay To” name and the amount, and replacing it with data beneficial to the criminal (his own name or a larger amount) through chemical or electronic means.  One of the many ways to protect yourself against check fraud is so important that it deserves its very own article.

A foolproof way to protect your checks from being altered, whether by washing or by electronic means, is to use security checks offered by most companies.

Here are some of the features to look for when you’re purchasing High Security Checks.  These features will safeguard you not only against check washing, but other high tech forms of check fraud as well:

  • Safety security paper (visible and invisible fluorescent fibers, chemical-sensitive)
  • Foil hologram (cannot be reproduced by copiers or scanners)
  • High resolution border elements (intricate design is difficult to reproduce)
  • True watermark (cannot be reproduced by copiers or scanners)
  • Toner adhesion  (damage is visible if toner is lifted or scraped)
  • Void element (the word void appears if photocopied or chemically altered)
  • False positive test area (instant authenticity test with black light or counterfeit pen)
  • Complex pantograph background pattern and high-security colors
  • Thermochromatic ink (reacts to heat to deter copying)
  • Original document backing (deters cut and paste alteration attempts)
  • Chemical wash detection area (shows chemical alteration attempts)
  • Security warning box (becomes visible when photocopied)
  • Padlock icon (signifies that checks meet industry standards)

One more vital tip to foil the check washers: use a dark ink, gel-based pen, preferably one that states it is a security pen. Take a look at the video to the left to see how easy it is to wash a check if you are not using a high security gel-based pen. 

Yes, you may spend a few extra dollars for security checks and pens, but compared to the staggering cost of recovering from check-washing schemes (small businesses lose more than 7%  of their annual revenue to check fraud  – over $600 billion), it’s a drop in the bucket!  Your peace of mind and saved recovery time are worth it.

Checks Unlimited provides personal Securiguard checks with 7 advanced security features including chemical protective paper, microprint signature lines, and a 2 dimensional holographic foil that is irreproducible on copiers or scanners.  Their Security Center also offers fraud prevention tips and security products!

John Sileo is CEO of The Sileo Group, and a  keynote speaker on cyber security, identity theft and business fraud prevention. His clients included the Department of Defense, Pfizer, and Homeland Security. See his recent media appearances on 60 Minutes, Anderson Cooper and Fox Business.

 

I Left My Credit Card @ The Restaurant, Now What?! – Privacy Project Episode #8

So I’m out to dinner with a professional speaker whose name I’ll drop so that you’ll be impressed. Larry Winget. Larry is the Pitbull of Personal Development and he’ll probably kill me for not putting a trademark after that title, because he owns it. If you have somebody in your life (kid, employee, boss) that doesn’t take responsibility for the life they lead and the work they’re supposed to do, Larry’s your man. Google his name and find out, or go to LarryWinget.com.

But back to my story. I treated Larry to dinner in Phoenix because I owe him a thousand meals for the coaching he gives me and we’re leaving the table when his wife (who is much nicer than Larry) asks if I’ve taken my credit card out of the folder. Nope. God I hate when that happens! Small oversight for someone who lives and breathes security and privacy. I left my card in the folder, on the table and was fully prepared to leave the restaurant!

Anyway, this brings up a good point. Now matter how much you know, no matter how hard you work at protecting your identity,sometimes you will slip up and be your own worst enemy. There are just simply times when identity is out of our control. But you don’t have to stress about it. A quick response solves a lost credit card without much pain. Take a look at the video for steps on what to do if you lose or misplace your card.

5 Disastrous Decisions that Destroy Small Business – and How to Avoid Them

Interactive Webinar, Sponsored by Deluxe Corporation, Featuring Privacy Expert John Sileo

ST. PAUL, Minn., Oct 04, 2012 (BUSINESS WIRE) — Cyber criminals sabotaged John Sileo’s business – and nearly landed him in jail. Now he’s determined to help small business owners prevent the disastrous mistakes that loom ever-larger in the age of identity theft, mobile computing and social media.

Sileo will share his story – and the lessons he learned – in an hour-long interactive webinar on Tuesday, Oct. 9 at 2 p.m. EST. Titled “5 Disastrous Decisions that Destroy Small Business,” the webinar is sponsored by Deluxe Corporation and designed to provide business owners with simple, actionable tools to help protect their operations and enhance their efficiencies.

To register for the 2 p.m. EST webinar, go to www.deluxe.com/highsecurity.

Sileo is the award-winning author of “Privacy Means Profit,” and has appeared on “60 Minutes” and “Fox and Friends.” He launched his career as a privacy consultant after thieves stole his identity and used it to embezzle nearly a half million dollars from his clients. The security breach destroyed his business and triggered a two-year legal morass.

Now, Sileo is America’s leading professional speaker on identity theft and information control. During the Deluxe’s interactive webinar, he will be joined by Susan Haider, executive director, high security product management, Deluxe Corp.

He will share insights gleaned from years of experience, including details on:

  • How Sileo’s business was destroyed by poor decision-making.
  • Mistakes other small business owners have made and how to avoid them.
  • Concrete, actionable steps you can take to minimize your risk now.Human, physical and digital threats to your business security.
  • Targeting skills you can use to design your plan of attack.We

Following the presentation, participants can get personalized advice from Sileo and Haider during a Q&A session. Participants also will receive a free copy of “Are Tax-time Identity Thieves Targeting Your Small Business? 5 Defense Strategies,” a white paper written by Sileo.

 

About John Sileo John Sileo is an award-winning author and privacy speaker on the dark art of deception (identity theft, data privacy, social media manipulation) and its polar opposite, the powerful use of trust, to achieve success. His clients include the Department of Defense, Pfizer, the FDIC and Homeland Security. Watch him on Anderson Cooper, 60 Minutes or Fox Business.

His satisfied clients include the Department of Defense, Blue Cross, Homeland Security, the FDIC, Pfizer, the Federal Trade Commission and corporations, organizations and associations of all sizes.

About Deluxe Corporation Deluxe is a growth engine for small businesses and financial institutions. Over four million small business customers access Deluxe’s wide range of products and services including customized checks and forms as well as website development and hosting, search engine marketing, logo design and business networking. For financial institutions, Deluxe offers industry-leading programs in checks, customer acquisition, regulatory compliance, fraud prevention and profitability. Deluxe is also a leading printer of checks and accessories sold directly to consumers. For more information, visit us at www.deluxe.com , https://www.facebook.com/deluxecorp or https://twitter.com/deluxecorp .

7 Security Secrets of Social Networking

On the surface, social networking is like a worldwide cocktail party—full of new friends, fascinating places and tasty apps. Resisting the urge to drink from the endless fountain of information is nearly impossible because everyone else is doing it—connecting is often advantageous for professional reasons, it’s trendy and, unchecked, it can be dangerous.

Beneath the surface of the social networking cocktail party lives a painful data-exposure hangover for the average business. Sites like Facebook and Twitter are now the preferred tool for malware delivery, phishing, and “friends-in-distress” scams while more business oriented sites, like LinkedIn, allow for easy corporate espionage and the manipulation of your employees.

To avoid the cocktail party altogether is both impractical and naïve—the benefits of social networking outweigh the dangers—but applying discretion and wisdom to your social strategy makes for smart business. Follow these 7 Security Secrets of Social Networking to begin locking down your sensitive data.

  1. On social networks, possession is ten-tenths of the law.When you put your business’s information on a social network, you have forfeited your exclusive right to that information. Unlike a physical asset, information can be simultaneously recreated, stored and accessed by unlimited users at any one time, allowing it to flow like water through your fingers. Additionally, there are very few laws governing the ownership of information once it leaves your office (e.g., goes into the cloud), leaving you no legal precedence for winning back your privacy. On a personal level, for example, when you populate your Facebook profile with a birthdate, it is sold to advertisers along with your demographics, “Likes” and a map of your friend network. Similarly, in the business world, the minute you establish a Facebook page and begin to attract “fans” or a Twitter page for followers, you’ve just centralized and publicized your customer list for competitors. Solution: Create a strategic plan before you expose your intellectual property. Prior to going live with a corporate social networking profile or sharing your next post, think through how much sensitive information you are sharing, and with whom. Unlike a traditional website, social networks connect human beings, some of whom want to map your organizational structure, track your marketing initiatives, hire your star employees, breach your systems, poach your fan list or steal sensitive intellectual capital. It is imperative that you: 1. Create a strategic social networking plan that 2. Defines what information can and should be shared by executives and employees on Facebook, Twitter, LinkedIn, etc. 3. Consider using social media to attract new prospects rather than creating a following of existing (and poachable) clients. 4. Populate your profile with only publicly available, marketing-based data. 5. Keep personal comments for personal pages, as they have no place at work. 6. Don’t rely on a policy to communicate your intentions and requirements surrounding social media. The most successful companies build a culture of privacy through an interactive process that allows the entire team to co-create a solution.
  2. Lack of education, not technology, is the greatest source of risk. It’s easy to blame our data privacy woes on technology. At the heart of every security failure (technological or otherwise), is a poor human decision, generally due to a lack of awareness. For instance, an employee, not a machine, decides to spend their lunch break using their work computer to post on personal social networking sites. In many cases, they do so because the business has not established guidelines for these scenarios, nor have they educated them on the risks. For example, most employees don’t understand that more than 30% of all malware is delivered to corporate computers via social spam through personalsocial networking use conducted on work computers. Solution: Educate your team as individuals first, employees second. The most effective way to change a human being is to appeal to them emotionally, not intellectually. Most of us are more emotionally connected to our personal lives than to our jobs. Consequently, by motivating your employees to protect their own social networking profiles first (and their kids’), you are not only lowering the malware and fraud that they introduce into your computers through lunchtime surfing, you are also giving them the framework and language to protect the company’s social networking efforts. Be sure to: 1. Break the training down into bite-sized, single topic morsels that won’t overwhelm or discourage employees. 2. Allow employees to spend a few moments applying the fixes you’ve just given them. 3. Once they’ve made the changes personally, reconvene and discuss what it all has to do with your organization’s social networking strategy. They will return to the learning table with emotional buy-in and awareness. Strategies Three and Five (below) are examples of this bite-sized, personal to professional adaptation process.
  3. Most social networking risks are old scams with new twists.During a lunch break at work, you receive a Facebook post that seems like it’s from a friend. It’s impossible not to click, enticing you with captions like, “check out what our old high school friend does for a living now!” Seemingly harmless, you click on a video, a coupon, or a link to win a FREE iPad and presto, you’ve just infected your computer with malware that allows cyber thieves full access into your company network. You’ve been tricked by a repackaged version of the virus-delivering-spam-emails of five years ago. Spam has officially moved into the world of social media (thus, social spam), and is now responsible for 30% of all viruses, spyware and botnets that infect our computers. Solution: Discuss social spam self defense at your next team meeting. It’s amazing how quickly people detect social spam once they’ve been warned! After all, they’ve seen it all before disguised in other forms. In addition to giving employees visual examples of social spam, click-jacking and like-jacking, make sure that they are equipped with the following knowledge: 1. If an offer in a social networking post is too enticing, too good to be true, too bad to be real or just doesn’t feel right, don’t click! 2. If you do click and aren’t taken directly to the site you expected, make sure you never click a second time, as this gives cyber thieves the ability to download malware onto your system. 3. Deny social media account takeover by using strong alphanumeric passwords that are different for every site and that you change frequently. 4. Account takeover is easy for criminals, which means that not all “friends” are who they say they are. If you suspect foul play, call your contact and verify their post. 5. Make sure that you protect your business with the latest cyber security and anti-theft prevention tools available. I will discuss these in the next strategy.
  4. Cyber thieves follow the path of least resistance by looking for open doors. Data thieves aren’t interested in delivering malware to just anybusiness (using social networking as their primary delivery device); they specifically target organizations that have done the least to protect their computers, networks, mobile devices, Wi-Fi and Internet connection. Why burgle a house with deadbolts and an alarm when you can attack the home down the street that left the front door wide open? In business, the “open door” usually comes in the form of poor computer security. Solution: Create a Path of Strategically Elevated Resistance. Thieves get discouraged (and move on to other victims) when you put roadblocks in their way. Keeping your network security up-to-date is the smartest way to quickly and effectively elevate your defenses against cybercrime. Follow these simple steps: 1. Hire a professional to conduct a security assessment on your network; the investment will pay for itself hundreds of times over. During the assessment and follow-up process, make sure that the IT professional: 2. Installs a security suite like McAfee on every computer, including mobile devices that travel, 3. Sets up your operating system and critical software for automatic security updates, 4. Enables and configures a firewall to block incoming cyber criminals, and 5. Configures your Wi-Fi network with WPA2+ encryption. To cover all of your bases, make sure that 6. You are prepared for a breach if it does happen. Deluxe, in partnership with EZShield, provides state-of-the-art identity protection and recovery services for businesses. It’s like health insurance for your information assets.
  5. Data criminals systematically exploit our defaults. Another way to create a path of strategically elevated resistance is to take away the “broadcast” nature of social networking exploited by thieves and competitors. Instead of inviting everyone to your cocktail party, only allow people you know and trust. When users set up a new social networking profile, the tendency is to accept the “default” account settings. For example, when you establish a Facebook account, by default, your name, birthdate, photo, hometown, friend list and every post you makeare available to more than one billion people. Solution: Change your defaults! It only takes minutes to modify every Privacy and Security setting offered by a social network. On a personal level, 1. Consider limiting who can view your hometown, friend list, family, religious affiliation and interests to Friends Only or even Only Me and 2. Disallow Google to index and share your profile on its search engine. Businesses will want to 3. Leave the indexing feature On to maximize search engine traffic. 4. Post updates to categories of friends (friend groups), not to the entire world. This isn’t only safer personally, it also makes for more targeted and appreciated customer service. 5. Make sure to update your defaults regularly, as social networking sites tend to make frequent changes. Many businesses with Facebook Fan Pages, for example, have not updated their profile in accordance with Timeline, meaning that their page is outdated and unprofessional.
  6. Social engineers mine social networks to build trust and exert influence. The greatest social networking threat inside of your organization isn’t malware or information scraping. Your greatest risk comes from a data spy’s ability to get to know youand your co-workers through your online footprint. Social engineering is the art of manipulating data out of you using emotional triggers such as similarity, likeability, fear of offending, authority, etc. A social engineer’s greatest tool of deception is to gain your trust, which is easy once they know your likes, friends and updates that you publish daily. After a month or so of cultivating what appears to be a legitimate relationship, social engineers begin to manipulate you for information. Solution: Verify, then trust. In the information economy, where data is quite literally currency, you must verify someone’s intentions and credibility before you begin to trust them. Here’s how: 1. Don’t befriend strangers; your ego wins, but you lose. 2. Before you accept a second-hand friend, verify that your existing network actually knows and trusts that person. Too many users accept friends indiscriminately, so you need to investigate their credibility before you hit the Accept button. 3. Don’t believe everything you read on social networking sites. In fact, don’t believe anything of substance until you verify it with reputable, primary sources like a national newspaper, ethical blogger or noted expert. 4. Never send money to a friend in need, download an entertaining app or give away sensitive information via social networking unless you know beyond a shadow of a doubt that the request is legitimate and that your communication is private and secure.
  7. In social networking, there are no secrets. The title of this paper was intentional – people want exclusive access to knowledge that others don’t have. We all want to know the secret, and I used that human desire in a gentle form of social engineering to get you to read the article. But in social networking, there are no secrets. The instant you hit the post button, your information becomes public, permanent and exploitable. It’s public because you have little control over how it is forwarded, accessed by others or subpoenaed by law enforcement. In the blink of an eye, your information is backed up, re-tweeted and shared with strangers. Digital DNA has no half-life; it never disappears. And as you’ve seen above, it can be used against you. Solution: Don’t just read, act! Reading is not enough; you must act on what you have read: 1. Revisit the information you over-share on your social networking profiles and remove it. 2. Modify your account privacy and security defaults so that you share only with the people you trust. 3. Educate your team from a personal perspective first and then apply it to your organization’s needs. 4. Strategically elevate your defenses by securing your computer network with software like McAfee, and recovery services like EZShield. 5. Research advanced fraud and social engineering tactics to protect yourself and your company.

Every company I’ve consulted to that has experienced a data breach wishes that they could “go back in time”. Why? Because recovery is often 10-100 times more expensive than prevention, and because data breach causes customer flight, bad press and depreciated value. Companies that prepare for the coming onslaught of social networking fraud will escape relatively unaffected. Businesses that are unprepared will suffer extensively. According to the Ponemon Institute, the average cost to a business of any size that experiences a data breach is $7.2 million, which explains why so many small businesses go bankrupt after a data loss event, as they are unable to pay the recovery costs. That gives you 7.2 million reasons pay attention.

John Sileo is an award-winning author and international speaker on the dark art of deception (identity theft, data privacy, social media manipulation) and its polar opposite, the powerful use of trust, to achieve success. He is CEO of The Sileo Group, which advises teams on how to multiply performance by building a culture of deep trust. His clients include the Department of Defense, Pfizer, the FDIC, and Homeland Security. Sample his Keynote Presentation or watch him on Anderson Cooper, 60 Minutes or Fox Business. 1.800.258.8076.

Child ID Theft Expert: Your Child is 51X More Likely to Become Victim

Allowing our children the innocence of their childhood is paramount to us as parents.  Because our children are pretty much the center of our universe, we want to do everything in our power to keep them safe and to safeguard their futures. In this information age, identity theft has become global in its reach and can have devastating consequences for our children’s futures if we’re not vigilant from the day they acquire a Social Security number.

Why are our kids, the very people we most want to protect, so vulnerable? Because they have unused, unblemished credit profiles. Richard Power, Distinguished Fellow, Carnegie Mellon CyLab, recently published the first ever child identity theft report based on identity protection scans of over 40,000 U.S. children. It is extremely alarming that 10.2% of the children in the report had someone else using their Social Security numbers. That figure is 51 times higher than the rate for adults of the same population.

We take so many steps to protect our children. But how often do you check their credit report? “Check my kid’s …credit report?,” I can hear you say. “She is only seven! She doesn’t even have her front teeth yet, let alone a credit card! There are so many years to go before we need to worry about that. Right?”

Unfortunately, no. Because children have untouched and unblemished credit records, they are highly attractive targets. Child identity theft is profitable, hard to detect and a nightmare to recover. Thieves steal a child’s identity early on, nurture it until they have a solid credit score, and then abuse and discard it. If it’s not discovered in time, fraudulent use of your child’s identity could mean the loss of educational and job opportunities and starting off adulthood at a serious disadvantage with someone else’s bad credit in her name. All an identity thief needs to ruin your child’s bright financial future is her name and Social Security Number.

“Shouldn’t my child’s age show up on any credit background check, shouldn’t the merchant recognize that the person in front of them buying a car on credit isn’t seven years old?” you ask. Yes, it should, but the people screening the credit report rarely give it the time and care necessary to detect fraud.

All too often, background checks involve simply matching the name and the Social Security number provided. This leaves doors wide open for scandalous minds to wreak havoc on your child’s perfect credit. The most unsettling part is that the age of the applicant (in this case, the person posing as your child) becomes official with the credit bureaus upon the first credit application. This makes clearing a sabotaged credit record even more difficult because you have to prove to the credit bureau that your child is only seven and isn’t responsible for thousands of dollars of debt.

In no time at all, your child could have a maxed out credit card, unpaid bills and a huge mortgage for beachfront property across the country. You might not discover the illegal purchases until your child opens a bank account, applies for a job, tries to get a driver’s license or enters college. At that point, you are left with the time-consuming dilemma of cleaning up someone else’s fraudulent mess. If only clearing up a credit report was as easy as cleaning up after your kids.

Do the gaping holes in our current credit system and the audacity of criminals leave you enraged? They should. It is imperative that you use your anger as fuel to protect and prepare your children’s future before it is too late. In Part II of this series, we will talk about the specific steps to take in order to protect your child from identity theft.

John Sileo lost almost a half-million dollars, his business and his reputation to identity theft. Since then, he’s become America’s leading keynote speaker on identity theft, social media exposure and weapons of manipulation. His clients include the Department of Defense, Pfizer and Homeland Security. To learn more, visit ThinkLikeASpy.com.

 

Whose Device – Yours, Mine or Ours?

Carrying multiple personal devices is a pain and, yet, the fear of giving away critical company data is a nightmare.

For most of us, being connected equals being productive. However, this simple equation becomes complex when one has to juggle personal devices with those issued by our employers. Paramount in an employer’s mind is the protection of the company’s critical and confidential business data but they don’t want to alienate employees by being too restrictive on using their personal smartphones and tablets.

Recent research has found that nearly three out of four adults don’t protect their smartphones with security software and these same people often use their devices to access social media and websites that attract cybercrooks. Poorly-secured  devices can be easily accessed by hackers who are becoming evermore sophisticated and ferocious.

This device conundrum ties directly to corporate IT culture and the question of allowing employees to use personal devices to conduct business. The solution ranges anywhere from an outright ban (which employees often ignore) to fully embracing an employee’s choice, while building corporate safeguards to block spam and corrupt application downloading. Some companies permit it with tight controls such as having the ability to wipe the gadgets clean of all information in the case of loss. Of course that means all personal data will be wiped along with business data but studies show employee satisfaction (ergo productivity) is tied to exercising personal preference of devices.

Security and legal teams wrestle with this dilemma constantly in the mobil world of today and there’s no clear cut answer. Protecting a company and its clients’ data is essential; but also, productivity, efficiency, organization and responsiveness are but a few benefits of giving employees their choice of gadget.

Arming those same employees with the safety measures to secure their devices from fraudulent activities is where IT departments can manage risk. Building a parallel strategy that serves both corporate IT and the end-user is not only necessary, it is beneficial to the bottom-line.

John Sileo is an award-winning author and international speaker on the dark art of deception (identity theft, data privacy, social media manipulation) and its polar opposite, the powerful use of trust, to achieve success. He is CEO of The Sileo Group, which advises teams on how to multiply performance by building a culture of deep trust. His clients include the Department of Defense, Pfizer, the FDIC, and Homeland Security. Sample his Keynote Presentation or watch him on Anderson Cooper60 Minutes or Fox Business1.800.258.8076.